Fash/On Film is a new British Fashion Council initiative sponsored by the retail store group River Island. The scheme aims to support and develop relationships between fashion designers and film makers, providing a showcasing opportunity at London Fashion Week. It recognises the ongoing growth of fashion film as an important creative product of the industry and London’s position at the centre of this film revolution.
Launching this new initiative, River Island will produce a short film showcasing their new Design Forum collection designed by Royal College of Art graduate Julian J Smith; it’s premiere being during London Fashion Week.
As part of this new Fash/On Film showcase there will be special filming presentations during the late Spring in London. It sees the launch of its first nationwide search for emerging film making talent, inviting up-and-coming creatives to submit film ideas in response to a brief set by a leading British designer in conjunction with Fash/On Film.
One filmmaker will be selected to receive professional support and mentoring through the production process, offering a unique opportunity to gain insight into and experience of the fashion film industry. This film will be shown at London Fashion Week September 2012, creating a prestigious launch pad into the fashion and film industry.
Read more > British Fashion Council
Vince Cable recently announced the allocation of £125 million Advance Manufacturing Supply Chain Fund for British manufacturing.
Lord Sugar debated British manufacturing in the House of Lords calling for more support for British Manufacturing not just by the government but also by consumers.
In his address to the House of Lords on the 8th December, Sir Alan Sugar, highlighted two key points calling for the government to allocate some of its fund to finance incubator factories, left empty in industrial units, to help start up businesses to manufacture their products in the UK.
Lord Sugar was quoted as saying ” low cost merchandise can’t be manufactured (in the UK) but high quality can be” …
“ Remember when Made in Britain was a very proud statement for manufacturers… and I do believe that we are still capable of producing quality products in this country…”
He stated that the lack of patriotism from consumers could be addressed by a nationally recognised ‘Made in Britain’ logo which the government should ‘dip their hands in their pockets’ to fund.
Earlier 2011, a ‘Made in Britain’Marque was launched and profiled by Stoves, the renowned Aga manufacturers, who conducted research and designed an updated British Marque – highlighted by Fashion Sussex. Read more > http://fashionsussex.co.uk/new-made-in-britain-marque-for-manufacturers-in-brighton-hove-sussex-uk/
See more of Lord Sugars address on > you tube
The ‘GREAT’ campaign was released during September 2011 showing off what’s great about Britain – a series of posters highlighting creativity to heritage, music to shopping and more.
The hope that the Olympics and Queen Elizabeth’s Diamond Jubilee next year, to mark 60 years of her reign, will boost tourism, attracting an additional four million visitors,aided by a further billion pounds of free publicity.
Initial criticism was made whether Britain should have the reference ‘Great’ but clearly London now recently voted the capital of EU shopping provides every reason why.
London has been ranked as the best European city for shopping with competition from 33 other cities including Paris, Barcelona and Madrid in a research report, The first ever Globe Shopper City Index Europe,* published during November 2011.
London was described by the researchers as ‘a globe shopper’s paradise’The UK’s tourism minister, John Penrose, welcomed London’s top ranking, saying
…“The capital’s shopping experience – whether at Christmas or any other time of year – is second to none. Next year the eyes of the world will be on us as we host the Olympics and the Queen’s Diamond Jubilee – this award once again shows that London really has something for everyone.” …
The Sussex Fashion Trust promotes regional fashion raising the profile of fashion across Sussex and is delighted to see in its first year, 6 of the 8 design & manufacturing product sectors as winners of the 12 awards up fo grabs in The Sussex Fashion Trust Awards 2011. Fashion and accessories strictly designed and manufactured from the Brighton & Hove, Sussex region as well as other areas across the UK. – clearly highlighting that fashion elite are spread all across Great Britain. Read more > Fashion Sussex